Fortitech Asia Pacific Targets Bone, Brain and Gut Health at FiA 2006

Released on = September 20, 2006, 8:41 am

Press Release Author = Mark Fanion

Industry = Food & Beverage

Press Release Summary = To prove that everyday food and beverage products can
deliver optimal nutrition, Fortitech Asia Pacific displayed several new
fortification initiatives at Food Ingredients Asia in Bangkok, Thailand. With a
focus on gut, bone and brain health, these fortified applications are a perfect
option for improving and/or maintaining wellness for older or aging generations.
Fortitech Asia Pacific has taken a strategic and scientific approach to fortifying
these products. Our scientists have successfully overcome the major issues that
typically show up in the formulation process including stability, taste and texture
to make top-quality, marketable functional food samples.


Press Release Body = The team displayed a prebiotic biscuit with a nutritional
profile that focuses on gut health. This application contains fiber which is
associated with significantly reducing risks of cardiovascular disease and cancer;
selenium and zinc, both powerful antioxidants; calcium for bone health, plus inulin
for gut-health.

A 3-in-1 vitamin-mineral instant cereal which supplies brain health benefits was
presented to visitors. The premix used in this application was packed with vitamins
B2, B6, C and E, plus thiamine for extra energy. Other added nutrients include
chromium, zinc, magnesium and choline.

Beverages are the most popular and fastest-growing functional food sectors in the
nutrition industry. Fortitech Asia Pacific supported that trend by formulating a
bone-healthy soymilk. A great option for kids or older adults, this application
contains a vitamin D3 and 120 mg of calcium per 100 ml serving.

Also proving innovation and health-focus was a fortified gummy bear - a fun and
unique way to get a solid source of nutrition. Each bear contains 50% EU RDI of
vitamins A, B6, B12, C, E and D3, plus folic acid biotin and niacinamide.

About Fortitech Asia Pacific

Fortitech Asia Pacific Sdn Bhd is part of the global network of manufacturing and
distribution companies of Fortitech, Inc., the world leader in the development of
custom nutrient premixes for the food, beverage and pharmaceutical industries.
Located in Kuala Lumpur, Malaysia, the company is exclusively dedicated to the
manufacture of nutrient premixes. Fortitech Asia Pacific is ISO 9001:2000 certified
and HACCP, Halal and PNDC certified. Fortitech Asia Pacific also meets requirements
for Allergen Monitoring program standards. For more information, visit
fortitech.com - powered by FortiSourceT - the ultimate fortification destination.

Not just premixes...Strategic Nutrition.


Web Site = http://www.fortitech.com

Contact Details = Mark Fanion
Communications Manager
Fortitech, Inc.
2105 Technology Drive
Schenectady, NY 12308 USA
Tel: +518.372.5155
Cell: +518.479.9446
fanion.mark@fortitech.com

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